COLLABORATIVE SELLING

How well does your sales team know your prospects? How well do they research them prior to their first call? Do they know how to properly interview prospects and customers to learn what they are thinking and feeling? Are they aligning their offers with your customer’s top priorities?


In this interactive session, Rick Barrera will show you and your team how to make sure that all of these things are happening, using his unique Collaborative Selling Methodology.


In this session, you will learn:

  • How to create a territory plan that guarantees an income boost every year including how to identify the “Metrics that Matter.”
  • Why it is critical that you have written relationship plan customers, prospects and mentors.
  • How to create streams of relationships to broaden your base.
  • How to use technology and social media to generate unlimited high-quality leads
  • How to penetrate the right associations to build your pipeline and reputation
  • How to leverage your CRM to make your life easier and generate more revenue
  • How to start a business
  • How to position yourself, your company and your offer to be in a “Category of One”
  • How to get out of the transaction business and into the profitable relationship business
  • How to create streams of information that keep you on the cutting edge of your industry and market trends
  • How to properly research your prospect before your meeting to ensure that you are relevant and focused on their most pressing needs
  • How to use Social Media to “soften the beachhead”
  • How to get on your customer’s mental map and stay there, shortening your sales cycle so you can put cash in the bank faster
  • How to ask the right questions in the right order, to get to the heart of the matter faster by getting your prospect to do the heavy lifting
  • Deep listening, and HOW to listen on 15 levels at once to ensure total alignment
  • How to get your prospect TO ASK FOR HELP
  • How to get your prospect to sit “side-by-side” and collaborate with you to create the perfect solution using your products and services
  • How to ensure that your solutions are always on target, and within budget, ensuring rapid approval
  • How to get your new customer so committed to proper implementation that your project cannot fail
  • How to get out of the proposal business and into the collaboration business
  • The easiest way you’ve ever seen to actually confirm the sale. It is so simple you won’t believe it. Yet when you try it, you’ll be blown away by how well it works and how absolutely simple and easy it is.
  • How to handle the implementation and follow-up to ensure that you set the table for an endless stream of referrals from each new customer.
  • How to take control of your business and your sales process to actually generate sales on demand.
  • How to penetrate each account to generate maximum revenue for you while maximizing value for your customer.

Plus a quarterly Intentional Sales Leadership Day for sales and marketing leaders.

In this fast-paced, hands-on, drill-down workshop, leaders will take time out to sharpen the ax and create their quarterly plan for their sales team. We’ll get creative, help each other to think outside our industry and company to invent an exciting sales future for each company.

  • Setting the Sales Cadence
  • Giving them something to talk about
  • Lip Loading your team
  • Forecasting
  • Identifying and tracking the “Metrics that matter”
  • Creating irresistible offers
  • Creating detailed quarterly plans and strategies for execution

  • Building a strong sales culture
  • Sales coaching skills
  • Written relationships plans
  • Driving streams of relationships
  • Investing wisely in sales and marketing
  • Creating and maintaining excitement in your team
  • And More

Bonus Marketing Day Workshop!

We are going to roll up our sleeves and get hands on with your marketing plan.
You’ll leave with a blueprint for:
Creating Irresistible Offers:
  • What makes an offer irresistible
  • How to increase margins and profits with your irresistible offer
  • How to create HUGE value by thinking BIG!

  • Public Relations:
  • The fundamentals of designing a PR campaign
  • Cultivating Editors
  • Writing press releases that grab attention

  • Newsjacking:
  • How to tie your story to the BIG stories
  • How to think about news differently
  • How surf the wave once you get into the news

  • Event Marketing:
  • How to produce high ROI events
  • The importance of theming
  • How to draw a crowd for your event

Social Media:
  • Why you don’t exist without Social Media
  • How to think like a publisher
  • How to gather your tribe
  • How to go viral

  • Association Marketing:
  • How to choose the right association
  • How to penetrate the association rapidly
  • How to generate business AND PR

  • Charitable Marketing:
  • How to pick the right charity
  • How to build the right relationships
  • How to generate business AND PR


Don’t miss this chance to make a quantum leap in your marketing efforts and have a killer 2020!